There is a particular kind of bride who tells me she wants to look expensive. I know exactly what she means, and it has almost nothing to do with money.
Expensive hair has three qualities. First, it is smooth at the surface without looking flat: the cuticle lies down, light moves across it, and there is no visible product film. Second, it has weight and swing rather than stiffness. Third, it looks like it grows that way, which means the detail is at the ends and the front, not in visible structure.
The technique behind it is mostly restraint. A single smoothing layer applied to damp hair, a proper dry with tension, a clean section at the part, and a light finishing mist at arm's length. That is the whole formula. Brides who come to me with seven products and a heavy hand are usually doing more work than the result requires.
The one place to spend effort is the front. Photographs are mostly of your face, and the front of your hair is what frames it. A clean part, a soft sweep, and a section that falls the right way will do more for a finished look than any amount of back-of-head structure.
The other thing that reads expensive is a good cut. Grown-out layers and split ends show up in photographs more than anyone expects. A trim six weeks out, not two weeks, is ideal.
The Bride Experience is $1,000 with preview included, and details are on the investment page. Inquire and we will make it look like it grows that way.
The Products I Actually Use
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